The oldest of the LVMH luxury fashion houses, Spanish brand Loewe, continues to raise its ready-to-wear game beyond its roots of bags, perfumes and fashion accessories.
Established in the mid 1800’s by Enrique Loewe and group of leather craftsmen, the fashion house was granted a Royal Warrant of Appointment by King Alfonso XIII in 1905. It then became Loewe, Purveyor of the Royal Household of Spain.
Other royal and celebrity customers followed King Alfonso’s lead and the brand expanded into perfume and fashion—Ava Gardner, Ernest Hemingway, Sophia Loren, Rita Hayworth and Marlene Dietrich were all clients.
Giorgio Armani was one of Loewe first ready-to-wear designers, but creative director Narcis Rodriguez took the company to its first Paris Runway in 1988. The appointment of Jonathan Anderson to Creative Director in 2013 has continued to modernise the Loewe collections and the brand as a whole.
Collaborations with artists Beyonce, Rhianna and most recently a campaign featuring megastar actress Dame Maggie Smith have kept the house incredibly relevant. Loewe has had more than 800 million views on TikTok— with the hashtag #loewebag amassing more than eight million views.
Maggie Smith for Loewe; Photographed by Juergen Teller
Josslyn Shi from California College of Art has been crowned Overall Winner of the Real Leather. Stay Different. International Student Design Competition at a glittering final event held at the U.S. Embassy in London.
Congratulations to Andrei Valera, who was crowned Overall Winner of the Real Leather. Stay Different. Philippines Student Design Competition for his design, ‘Turn Over’. 2023 saw the first year of the Philippines Real Leather. Stay Different.
Following the death of Her Majesty Queen Elizabeth II, and in line with the advice provided by the British Fashion Council relating to London Fashion Week, we have taken the decision to postpone this Thursday's Real Leather. Stay Different. International
In an era of 'trending' items that will inevitably change at the drop of a hat, being a 'celebrity-loved' brand might cause something of an ethical conundrum for those with a slower perspective.
Invented in California, prized the world over, Napa leather is the height of luxury and
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