Sevillian style superstar Johnny Coca has taken his love of leather from British brand Mulberry, to luxury leaders Louis Vuitton.
The world’s top handbag designer has been appointed Women’s Fashion Leather Goods Director for the French company following five successful years at Mulberry. He will work alongside Vuitton’s creative director Nicolas Ghesquière
As creative director of Mulberry, Coca created two new bag collections and won fans including the Duchess of Cambridge and Kendall Jenner. He also set up the Made to Last programme, a sustainability initiative which allows customers to trade in their leather bags for newer designs and refurbishments.
Coca described the move as “coming full circle”. Early in his career he worked at Louis Vuitton under Marc Jacobs. Before he moved to Mulberry, Coca worked with Phoebe Philo at Céline where he was credited with bringing back the leather pochette.
Johnny Coca said of his move to Louis Vuitton: “I am proud to join Nicolas Ghesquière and the Louis Vuitton teams to develop the women’s handbag lines and fine leather goods.
For me, this is a real return to my roots, where I had the chance to live my passion for the first time and to learn the fundamentals of my profession in the heart of the workshops in Asnières. A new stage in my own creative journey is now opening up for me in this laboratory between heritage and modernity.”
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