SUMMER LEATHER LOVE: THE MOD LOOK
Have nostalgia for the 60’s and 70’s but not sure how to incorporate it into your signature street style? The leather Baker boy is back with vengeance!
The Cell Venom, Puma’s modern classic, has just had a makeover in sleek black full-grain leather – and we think it’s pretty snazzy.
The style, first seen in the 90s, is seeing a renaissance as chunky designs continue to dominate the sneaker scene. Like the Fila Disruptor, the Puma Cell Venom has divided opinion with its own interpretation of ugly cool.
The brand new version teams the luxurious leather with a matt black sole. Contrasting white stitching is used to add contrast and detail to the darkness.
Introduced in 1998, Puma’s hexagonal cell technology was designed for serious runners, giving them extra support and stabilisation. The 2020 version is aimed squarely at the street wear crowd, with a bulkier upper sitting above the cell bubble in the heel.
‘King’ branding features on the tongue in tonal black on black while the classic Puma side stripe is subtly conveyed by the white stitching.
The lacing is designed to sit flat against the shoe, keeping the silhouette smooth.
Puma uses leather that holds a medal rating from the Leather Working Group. The company was founded in 1948 by Rudolf Dassler. He had originally formed a sports shoe company with his brother Adolf. The pair split after constant rowing and formed separate companies. You may have heard of Adolf Dassler’s enterprise… the one and only Adidas!
We’re on team Rudolf when it comes to these creps. The understated colour of the leather combined with the big, bold shape could add up to make Puma Cell Venom the sneaker of the summer.
(Currently available to purchase on Atmos)
Featured image: Unsplash
Have nostalgia for the 60’s and 70’s but not sure how to incorporate it into your signature street style? The leather Baker boy is back with vengeance!
Being a womenswear designer with an experience in pattern making, prints and crafts, Aida prefers an artisan approach to fashion although maintains a good understanding and proficiency of digital tools. The purpose of her work is to examine how limited
Cate Havstad-Casad, the founder and creator of Oregon-based regenerative accessories brand Range Revolution, is someone who knows that every aspect of the supply chain is crucial when it comes to ethical leather production.
French designer Karine Augis has teamed up with painter and photographer Charly Ho to produce an unconventional yet brilliant collection of leather handbags. Karine’s reputation for minimalism and simplicity and CharlyHo’s street art style have made for a